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For home services and trades

Systems for home service businesses that can’t answer the phone on the job.

When your crew is on a roof or under a sink, calls go unanswered and quotes go cold. We build the system that texts back, follows up and books the job while you work.

Book your Blueprint Free 20-minute call first. $250 only if you go ahead.
Or get the free Missed-Job Fix Kit for home services and trades
  • Plumbers
  • Roofers
  • HVAC
  • Electricians
  • Cleaning
  • Landscaping
  • Remodeling
  • Pest control
  • Painting
  • Pools
  • Tree care
  • Moving
  • Solar
  • Locksmiths
  • Flooring
  • Home inspection
  • Pressure washing
Missed the call. Still got the job.Rivera Plumbing · Missed-Call Rescue · dramatized example

Where customers slip away

The leaks we see most in home services.

  • Calls missed on the job

    The customer calls the next company on the list before you climb down the ladder.

  • Quotes that go quiet

    “We'll think about it” turns into nothing because nobody follows up.

  • Old customers never hear from you

    Last year's jobs are next year's work, but nobody reaches out before the season.

  • Jobs typed in three places

    The same customer goes into the calendar, the invoice tool and a spreadsheet by hand.

Free kit for home services and trades

Fix these leaks yourself with the free Missed-Job Fix Kit.

An 8-page PDF written for home services and trades. Start this week, no new software needed.

Cover of the Missed-Job Fix Kit by Paul AI
  1. The 7-leak checklistWhere home services and trades lose customers, with a quick fix for each.
  2. The leak cost calculatorPut a dollar figure on it, with your own numbers.
  3. 10 copy-paste textsMissed calls, estimates, arrival reminders, reviews and more.
  4. Callback script and estimate emailWhat to say when you call back, and what to send next.
  5. Lead tracker and 7-day fix planOne list for every lead, and one small job a day.

Free. We email you the PDF straight away. Open the form in a new window ↗

See the fix work

Three short stories from businesses like yours.

Missed the call. Still got the job.Rivera Plumbing · Missed-Call Rescue
Read the transcript
  1. Narrator: 2:15 PM. Mike is under a sink. His phone is in the truck.
  2. Jenna: My water heater is leaking. Is anyone there?
  3. Narrator: When nobody picks up, she calls the next plumber on the list.
  4. Narrator: Not this one. We built Rivera Plumbing a system.
  5. Narrator: Every missed call gets a text back in under a minute, a callback task for the team, and a record in the CRM.
  6. Jenna: You texted me already? Great. Can you come today?
  7. Mike: I never even heard it ring.
  8. Narrator: No lost calls. No phone in your hand. Just a system that answers while you work.
“We'll think about it.” Then they said yes.Summit Roofing · Follow-Up Engine
Read the transcript
  1. Narrator: Monday. Three roofers sent the Hendersons a quote.
  2. Linda: They all look good. We'll think about it.
  3. Narrator: Then the busy week hits, nobody follows up, and the job goes to whoever calls back first.
  4. Narrator: Not this one. We built Summit Roofing a system.
  5. Narrator: Every lead gets a reply in minutes, then a 14-day follow-up that stops the moment they answer.
  6. Linda: You're the only one who checked in. Let's do it.
  7. Tony: I didn't send a single follow-up.
  8. Narrator: No sticky notes. No chasing. Just a system that follows up for you.
Old customers. Booking again.Comfort Air · Win Back Old Customers
Read the transcript
  1. Narrator: October. Comfort Air has years of past customers. Nobody has heard from them since the last job.
  2. Maria: The heater's making that noise again. Who did we use last time?
  3. Narrator: If you don't stay in touch, she searches online and calls whoever shows up first.
  4. Narrator: Not this one. We built Comfort Air a system.
  5. Narrator: Past customers get a friendly check-in, every reply lands in the CRM, and each yes becomes a task for the team.
  6. Maria: Comfort Air! Perfect timing. Book us a tune-up.
  7. Dave: Old customers are booking again, and I didn't make one call.
  8. Narrator: No dusty lists. No cold calls. Just a system that brings customers back.

Dramatized examples. The businesses and people in these films are fictional; the systems shown are the ones we build.

What we usually build

The fixes that fit home services best.

  • 01

    Missed-Call Rescue

    Every missed call gets a text back within 60 seconds, a callback task for your team and a record in your CRM. $1,500.

    Details
  • 02

    Follow-Up Engine

    Every new lead gets a reply in minutes and a 14-day follow-up that stops when they answer. $1,500.

    Details
  • 03

    Connected Tools

    Enter a customer or payment once. Up to three tools stay in sync. $1,500.

    Details

Start here

Not sure which fix you need? Start with a Blueprint.

$250paid only after your free 20-minute call, if you go ahead. Credited in full if you build within 30 days.

  • Free 20-minute call firstWe check the fit before you pay anything. You only pay the $250 if you decide to go ahead.
  • 45-minute sessionWe follow one recent customer from first contact to paid and find where it breaks.
  • Your written fix in 3 business daysWhat to change, which tools it touches, and the tests it must pass.
  • A fixed priceYou know the full cost before any build starts.

Two short steps: your details, then what you want fixed. Open the form in a new window ↗

More stories

More home services problems we solve.

Typed once. Updated everywhere.

6 PM. Carla's cleaning day is done. Her admin isn't.

Read the transcript
  1. Narrator: 6 PM. Carla's cleaning day is done. Her admin isn't.
  2. Carla: New customer. Into the CRM, the schedule, the invoices. Again.
  3. Narrator: Type it three times, and one typo sends the crew to the wrong address.
  4. Narrator: Not this one. We built Bright Nest a system.
  5. Narrator: Enter a customer once. The CRM, the schedule and the invoices update together, and duplicates get caught.
  6. Owens: Right house, right time. Thank you.
  7. Carla: I typed it once. Everything else just updated.
  8. Narrator: No double entry. No missed handoffs. Just tools that finally talk to each other.

No more chasing. Invoices get paid.

Friday. Andre finished six jobs this week. Three invoices are still unpaid.

Read the transcript
  1. Narrator: Friday. Andre finished six jobs this week. Three invoices are still unpaid.
  2. Patel: Oh, that invoice? I forgot all about it.
  3. Narrator: Chasing payments by hand means awkward calls, and some invoices just slip.
  4. Narrator: Not this one. We built Volt Electric a system.
  5. Narrator: When a job is done, the invoice goes out. If it's unpaid, a polite reminder follows, and the team sees the moment it's paid.
  6. Patel: The reminder had a link. Paid in a minute.
  7. Andre: I didn't chase a single invoice this month.
  8. Narrator: No awkward calls. No forgotten invoices. Just a system that keeps payments moving.

Quote in 3 days? Quote on site.

Monday. Luis measures Karen's yard, then drives back to the office to write the quote.

Read the transcript
  1. Narrator: Monday. Luis measures Karen's yard, then drives back to the office to write the quote.
  2. Karen: Still no quote? Another company sent theirs this morning.
  3. Narrator: Quotes done by hand take days, and the customer won't wait.
  4. Narrator: Not this one. We built Greenline a system.
  5. Narrator: A custom app turns his measurements into a clean quote on site, sends it from his phone, and saves it in the CRM.
  6. Karen: That's the quote already? Let's book it.
  7. Luis: I sent the quote before I left the driveway.
  8. Narrator: No paperwork nights. No waiting customers. Just an app built for how you work.

Whose lead was it? Now everyone knows.

Crestline Solar has three salespeople and one messy spreadsheet.

Read the transcript
  1. Narrator: Crestline Solar has three salespeople and one messy spreadsheet.
  2. Garcia: I was ready to sign. Nobody ever called me back.
  3. Narrator: When a lead has no clear owner, everyone thinks someone else called.
  4. Narrator: Not this one. We built Crestline Solar a system.
  5. Narrator: Every lead lands in one pipeline with an owner, moves stage by stage, and the team gets a task when a deal stalls.
  6. Garcia: Your rep called right on time. Let's do it.
  7. Dan: Now I can see every deal, and who has it.
  8. Narrator: No lost leads. No spreadsheets. Just a pipeline that keeps everyone moving.

Hands on a lock. Still caught the call.

9 PM. Carlos is rekeying a store. His phone buzzes in his pocket.

Read the transcript
  1. Narrator: 9 PM. Carlos is rekeying a store. His phone buzzes in his pocket.
  2. Dana: I'm locked out of my house. Can anyone come?
  3. Narrator: One missed call, and she's dialing the next locksmith.
  4. Narrator: Not this one. We built Keystone Locksmith a system.
  5. Narrator: Every missed call gets a text back in under a minute, a callback task for Carlos, and a record in the CRM.
  6. Dana: They texted me back in seconds. Carlos is on his way.
  7. Carlos: I finish the job, and the next one is already waiting.
  8. Narrator: No missed emergencies. No lost jobs. Just a system that answers for you.

Approved once. Everything follows.

Cornerstone Remodeling keeps estimates in one app, jobs in another, and invoices in a third.

Read the transcript
  1. Narrator: Cornerstone Remodeling keeps estimates in one app, jobs in another, and invoices in a third.
  2. Brooks: I approved the estimate two weeks ago. Nobody scheduled me.
  3. Narrator: When tools don't talk, approved jobs fall through the cracks.
  4. Narrator: Not this one. We built Cornerstone Remodeling a system.
  5. Narrator: When an estimate is approved, the job, the schedule and the invoice are created once, and stay in sync.
  6. Brooks: They called the same day I approved. We start Monday.
  7. Ben: Approve once, and everything else just happens.
  8. Narrator: No lost jobs. No copying. Just tools that work as one.

Closed at night. Still answering.

11 PM. People plan their moves after work, when Swift Moving is closed.

Read the transcript
  1. Narrator: 11 PM. People plan their moves after work, when Swift Moving is closed.
  2. Derek: How much for a two-bedroom on the fifteenth? Anyone there?
  3. Narrator: By morning, he has a quote from a company that answered.
  4. Narrator: Not this one. We built Swift Moving a system.
  5. Narrator: A chat assistant on the website answers the usual questions, takes the moving details, and hands them to the team.
  6. Derek: It answered my questions and took my details at midnight.
  7. Marco: We start the day with requests ready to quote.
  8. Narrator: No unanswered nights. No lost moves. Just a business that's open after hours.

No lost checklists. No missed rooms.

Sparkle Clean's crews work off paper checklists that get lost in the van.

Read the transcript
  1. Narrator: Sparkle Clean's crews work off paper checklists that get lost in the van.
  2. Lane: They forgot the guest bathroom. Again.
  3. Narrator: Without a clear checklist, rooms get missed, and clients notice.
  4. Narrator: Not this one. We built Sparkle Clean a system.
  5. Narrator: A custom app gives each crew the checklist for every home, with a photo for each room, saved to the job.
  6. Lane: They sent photos of every room. Everything's perfect.
  7. Nadia: I can see every job is done right, without driving out.
  8. Narrator: No lost checklists. No missed rooms. Just an app built for how you work.

Something broke. Someone fixed it.

After a password change, Ridgeline Roofing's booking calendar quietly stopped working.

Read the transcript
  1. Narrator: After a password change, Ridgeline Roofing's booking calendar quietly stopped working.
  2. Frank: I tried to book an inspection twice. It kept failing.
  3. Narrator: Nobody noticed for three weeks, and every failed booking went elsewhere.
  4. Narrator: Not this one. We look after the system at Ridgeline Roofing.
  5. Narrator: Every month we check it, fix what breaks, and send a one-page report: what ran, what broke, what we fixed.
  6. Frank: I booked my inspection in a minute. Thursday at nine.
  7. Hank: The report showed the fix. I never had to ask.
  8. Narrator: No silent breaks. No lost bookings. Just a system someone's watching.

Same ads. Real quote requests.

Shine Pressure Washing pays for ads that send people to a homepage with no form.

Read the transcript
  1. Narrator: Shine Pressure Washing pays for ads that send people to a homepage with no form.
  2. Megan: I clicked the ad. Then what? There's no way to get a quote.
  3. Narrator: When an ad lands on a dead end, the money is gone.
  4. Narrator: Not this one. We rebuilt Shine's landing page.
  5. Narrator: One clear page answers the first questions, one button asks for a quote, and every request lands in the CRM with a reply.
  6. Megan: My quote request went in, and they replied right away.
  7. Jay: Same ads. Now they bring in real quote requests.
  8. Narrator: No dead ends. No wasted clicks. Just a page that turns ads into requests.

“Let me think.” Then they signed.

BlueWave Pools sends out ten quotes a week. Most buyers say they need time to think.

Read the transcript
  1. Narrator: BlueWave Pools sends out ten quotes a week. Most buyers say they need time to think.
  2. Nicole: We loved the quote. We just never heard from them again.
  3. Narrator: When nobody follows up, thinking it over turns into a pool from someone else.
  4. Narrator: Not this one. We built BlueWave Pools a system.
  5. Narrator: Every quote gets a check-in the next day, and a 14-day follow-up that stops when they answer.
  6. Nicole: Their follow-up came at the right time. We signed this week.
  7. Steve: I don't chase quotes anymore. The follow-up does it for me.
  8. Narrator: No forgotten quotes. No awkward chasing. Just follow-up that keeps going.

In a crawlspace. Still got the job.

2 PM. Dwayne is deep in a crawlspace, and his phone won't stop buzzing.

Read the transcript
  1. Narrator: 2 PM. Dwayne is deep in a crawlspace, and his phone won't stop buzzing.
  2. Kim: There's a wasp nest by my front door. Can someone come today?
  3. Narrator: No signal, no answer. She calls the next pest company on the list.
  4. Narrator: Not this one. We built Guardian Pest Control a system.
  5. Narrator: Every missed call gets a text back in under a minute, a callback task for Dwayne, and a record in the CRM.
  6. Kim: I got a text in seconds. Dwayne is coming this afternoon.
  7. Dwayne: I climb out, and the callback is already on my list.
  8. Narrator: No missed calls. No lost customers. Just a system that covers you on the job.

Samples went home. So did the follow-up.

Saturday. Twenty people walk into Oak & Stone Flooring and take samples home.

Read the transcript
  1. Narrator: Saturday. Twenty people walk into Oak & Stone Flooring and take samples home.
  2. Kyle: We picked a floor. Then we forgot which store it came from.
  3. Narrator: Without a follow-up, the samples sit in a bag, and the job goes to the next store.
  4. Narrator: Not this one. We built Oak & Stone Flooring a system.
  5. Narrator: Every visitor goes into the CRM, gets a thank-you text the same day, and a 14-day follow-up that stops when they answer.
  6. Kyle: They texted the next day. We booked the install.
  7. Teresa: Every walk-in hears from us now, even on our busiest days.
  8. Narrator: No lost walk-ins. No forgotten samples. Just follow-up that never forgets.

Reports at midnight? Done at the house.

Martin inspects three homes a day, then types every report at night from his notes.

Read the transcript
  1. Narrator: Martin inspects three homes a day, then types every report at night from his notes.
  2. Jenny: We needed the report to close. It took four days.
  3. Narrator: When reports are typed by hand, buyers wait, and deals slow down.
  4. Narrator: Not this one. We built Ace Home Inspections a system.
  5. Narrator: A custom app gives him a checklist for every room, photos attached on the spot, and a report ready the same day.
  6. Jenny: We had the report that evening. We closed on time.
  7. Martin: I finish at the house. My nights are mine again.
  8. Narrator: No late-night typing. No waiting buyers. Just an app built for how you work.

Chainsaw running. Callers still answered.

The morning after a storm. Mason is running a chainsaw, and every caller hears voicemail.

Read the transcript
  1. Narrator: The morning after a storm. Mason is running a chainsaw, and every caller hears voicemail.
  2. Gloria: A tree came down on my fence. Please call me back.
  3. Narrator: By the time he checks his phone, she's hired the crew that answered.
  4. Narrator: Not this one. We built Oakline Tree Care a system.
  5. Narrator: Every missed call gets a text back in under a minute, a callback task for the crew, and a record in the CRM.
  6. Gloria: They texted me right away, and Mason called me back by noon.
  7. Mason: Storm days used to cost me jobs. Now every caller hears back.
  8. Narrator: No voicemail. No lost storm jobs. Just a system that answers when you can't.

Old customers. New jobs.

Fresh Coat Painting has painted hundreds of homes, and most of those customers never hear from them again.

Read the transcript
  1. Narrator: Fresh Coat Painting has painted hundreds of homes, and most of those customers never hear from them again.
  2. Denise: I wanted the bedrooms done this year. I couldn't remember who painted my living room.
  3. Narrator: Past customers already trust you, but nobody asked them back.
  4. Narrator: Not this one. We built Fresh Coat Painting a system.
  5. Narrator: One friendly check-in goes to every past customer, replies land in the CRM, and the team gets a task to book them.
  6. Denise: They remembered my house. The bedrooms are booked for March.
  7. Greg: That old list was sitting there the whole time.
  8. Narrator: No forgotten customers. No empty weeks. Just old customers coming back.

Dramatized examples with fictional businesses.

Questions home services owners ask

How does a missed-call text back work for a plumbing or HVAC business?

When a call goes unanswered, the caller gets a text from your business number within a minute, your team gets a callback task, and the call is logged in your CRM. You keep working; the customer knows they've been heard.

Can you follow up on quotes automatically?

Yes. The Follow-Up Engine sends a reply within minutes of a new lead and a 14-day follow-up on open quotes, and it stops as soon as the customer answers.

Do I have to change my scheduling or invoicing software?

No. We build in the tools you already use and connect up to three of them so a customer is entered once.

Do I pay before we talk?

No. The first call is free: 20 minutes to see where the leak is and whether we're a fit. You only pay the $250 for the Systems Blueprint if you decide to go ahead.

Is this a VA or answering service?

No. We build a system in your own tools that does the work automatically. Nobody is hired, and nobody answers your phone as you.